Article by Instore Staff (via Instore Mag)
The founders figured there 'had to be a better way.'
A new platform called Sparkly functions something like Pinterest but is exclusively for engagement ring selfies, Brides reports.
Brides-to-be often look through their social feeds for inspiration, but the photos they see don't typically include details such as cut and carat weight. So even when they see something they like, it can be hard to get the exact look.
On Sparkly, each entry includes all of the details, and they can be filtered according to what you're looking for. You can search by ring specifications and even hand type. You can then share the photos to get the opinions of those near and dear to you.
And, of course, once you're engaged, you can share your own engagement ring selfie.
Sparkly's website explains how the company came about.
"When Apple employee Steven Simon fell in love with his soon to be fiancé, Andrea, he started looking for a ring as special as she was. He wanted to make the proposal a complete surprise — but getting this big moment (and the ring) right ultimately meant that Steve and Andrea ended up seeking out the ring together."
They figured there "had to be a better way to see what a ring really looks like on a real hand, narrow down the faves, and somehow along the way hint to that special someone what you’d love ... all the while keeping the proposal the surprise of the century."